37 articles•Anushka Dahanayake

#Analytics

Articles tagged with Analytics.

Google Consent Mode v2 and Cookie Consent: A Setup Guide for Business Sites article cover image
Compliance & Accessibility••10 min read

Google Consent Mode v2 and Cookie Consent: A Setup Guide for Business Sites

How to set up Google Consent Mode v2 alongside a compliant cookie banner: ePrivacy and PECR consent rules, the GDPR consent standard, the four consent parameters, basic versus advanced mode, CMP requirements, WordPress and Shopify implementation, Tag Assistant testing and common mistakes.

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US State Privacy Laws for Small Business Websites: What Applies and What to Do article cover image
Compliance & Accessibility••11 min read

US State Privacy Laws for Small Business Websites: What Applies and What to Do

A practical 2026 guide to US state privacy laws for small business websites: CCPA/CPRA thresholds, the other comprehensive state laws, Texas and Nebraska small-business rules, privacy notices, opt-out of sale and sharing, Global Privacy Control, pixels, forms, vendor contracts and CAN-SPAM.

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Business Dashboard Data Source Guide article cover image
Business Automation••6 min read

Business Dashboard Data Source Guide

A practical guide to planning dashboard data sources before building custom reporting tools.

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Store Audience and Product Research Guide article cover image
Digital Marketing & SEO••6 min read

Store Audience and Product Research Guide

A practical guide to researching products and buyers before building or scaling an e-commerce store.

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Technical SEO Audit: The Complete Business Website Guide article cover image
Digital Marketing & SEO••21 min read

Technical SEO Audit: The Complete Business Website Guide

A complete technical SEO audit framework for business websites covering crawl access, indexing, URL architecture, redirects, canonicals, sitemaps, performance, schema and prioritization.

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Product Page SEO: Schema, Copy, Images and Internal Links article cover image
Digital Marketing & SEO••23 min read

Product Page SEO: Schema, Copy, Images and Internal Links

A complete product-page SEO framework connecting product identity, search intent, structured data, copy, media, internal links, technical quality and conversion evidence.

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Marketplace Analytics: KPIs Every Seller Should Track article cover image
E-commerce••14 min read

Marketplace Analytics: KPIs Every Seller Should Track

A marketplace analytics framework covering native metric definitions, discovery, conversion, inventory, fulfilment, returns, advertising, contribution, cohorts and decision dashboards.

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How to Find and Fix Keyword Cannibalization article cover image
Digital Marketing & SEO••19 min read

How to Find and Fix Keyword Cannibalization

A practical keyword cannibalization guide for diagnosing competing pages, deciding when it is a real problem, and fixing it with content, links, canonicals or redirects.

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Indexing Problems: Why Google Is Not Showing Your Pages article cover image
Digital Marketing & SEO••17 min read

Indexing Problems: Why Google Is Not Showing Your Pages

A practical troubleshooting guide for pages not appearing in Google, covering discovery, crawling, noindex, canonicals, redirects, sitemaps, quality and Search Console evidence.

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Google Search Console Setup and Verification Guide article cover image
Digital Marketing & SEO••19 min read

Google Search Console Setup and Verification Guide

A practical Google Search Console setup and verification guide for business websites covering domain properties, URL-prefix properties, ownership, sitemaps, permissions and reporting.

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Pinterest Marketing for E-Commerce: SEO and Shopping Guide article cover image
Digital Marketing & SEO••18 min read

Pinterest Marketing for E-Commerce: SEO and Shopping Guide

A practical Pinterest marketing guide for e-commerce brands covering merchant setup, catalog quality, keyword research, Pin SEO, boards, landing pages, analytics, and testing.

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Local SEO for Service Businesses in the US and UK article cover image
Digital Marketing & SEO••12 min read

Local SEO for Service Businesses in the US and UK

A practical local SEO guide for service businesses in the US and UK covering Google Business Profile, storefront vs service-area set-up, NAP consistency, citations, compliant review generation, location pages and measurement.

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