27 articlesAnushka Dahanayake

E-commerce

Shopify, WooCommerce, dropshipping, conversion optimization, payment gateways, and store management.

This section covers shopify, woocommerce, dropshipping, conversion optimization, payment gateways, and store management. Our articles are written from hands-on experience building platforms for businesses in the USA, UK, Australia, and Europe. Each guide includes practical steps you can implement immediately.

What you'll find here

  • Step-by-step implementation guides
  • Technical walkthroughs with code examples
  • Real-world strategies from client projects

Content stats

  • 27 published articles
  • Updated regularly with new content
  • Written by Anushka Dahanayake
WooCommerce Store Creation Guide for Small Businesses
E-commerce9 min read

WooCommerce Store Creation Guide for Small Businesses

A practical WooCommerce store creation guide for business owners who want an owned, flexible WordPress-based e-commerce store.

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Multi-Channel Store Setup Guide for E-commerce Sellers
E-commerce9 min read

Multi-Channel Store Setup Guide for E-commerce Sellers

A practical guide for sellers expanding from one storefront into Shopify, WooCommerce, Etsy, eBay, Pinterest and other sales channels.

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WooCommerce Cart Abandonment: How to Track and Recover Lost Carts with Custom Webhook Automations
E-commerce9 min read

WooCommerce Cart Abandonment: How to Track and Recover Lost Carts with Custom Webhook Automations

Avoid expensive monthly recovery app fees. Learn how to capture shopping cart states and trigger automated emails using custom WooCommerce webhook actions.

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Shopify Custom App Development: When to Use Theme App Extensions vs. Legacy Script Editor
E-commerce9 min read

Shopify Custom App Development: When to Use Theme App Extensions vs. Legacy Script Editor

Transitioning to Shopify's modern app architecture is crucial for checkout performance. Discover when to deploy Theme App Extensions vs. legacy code injections.

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WooCommerce Multi-Currency Setup Without Plugins: Custom Hooks and Geolocation GeoIP Code
E-commerce9 min read

WooCommerce Multi-Currency Setup Without Plugins: Custom Hooks and Geolocation GeoIP Code

Avoid heavy, slow plugins. Discover how to use custom hooks and WooCommerce GeoIP configurations to dynamically show localized currencies based on visitor location.

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Building Custom Payment Gateway Plugins for WooCommerce: Security, Webhooks, and Error Logging
E-commerce9 min read

Building Custom Payment Gateway Plugins for WooCommerce: Security, Webhooks, and Error Logging

Custom payment gateways eliminate intermediate platform fees and support local processors. Learn how to engineer a secure WooCommerce payment plugin from scratch.

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Vintage Clothing Identification Guide for Online Sellers
E-commerce14 min read

Vintage Clothing Identification Guide for Online Sellers

An evidence-based vintage clothing identification workflow covering labels, RN research, garment construction, fibre, care, dating ranges, measurements, condition and listing language.

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Shopify vs WordPress for Sri Lankan Businesses
E-commerce22 min read

Shopify vs WordPress for Sri Lankan Businesses

A Sri Lanka-specific Shopify versus WordPress WooCommerce decision guide covering payment gateways, LKR operations, delivery, tax invoices, ownership, SEO and support.

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Shopify vs WooCommerce: Cost, SEO, Ownership and Maintenance
E-commerce20 min read

Shopify vs WooCommerce: Cost, SEO, Ownership and Maintenance

An evidence-led Shopify versus WooCommerce comparison for businesses choosing between managed commerce and a self-hosted WordPress store.

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Shopify Store Creation Guide for New E-commerce Brands
E-commerce9 min read

Shopify Store Creation Guide for New E-commerce Brands

A practical Shopify store creation guide for founders who need a sales-ready storefront, clean product structure, reliable checkout and measurable launch plan.

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Payment Gateway Integration Guide for Sri Lankan Websites
E-commerce23 min read

Payment Gateway Integration Guide for Sri Lankan Websites

A practical Sri Lankan payment gateway integration guide covering provider selection, merchant approval, checkout flow, security, testing, refunds and launch readiness.

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Marketplace Product Description Template That Converts
E-commerce13 min read

Marketplace Product Description Template That Converts

A modular marketplace product-description system covering canonical facts, buyer intent, opening copy, features, measurements, condition, variations, fulfilment and channel adaptation.

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Marketplace Analytics: KPIs Every Seller Should Track
E-commerce14 min read

Marketplace Analytics: KPIs Every Seller Should Track

A marketplace analytics framework covering native metric definitions, discovery, conversion, inventory, fulfilment, returns, advertising, contribution, cohorts and decision dashboards.

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E-Commerce Website Requirements Checklist Before Development
E-commerce24 min read

E-Commerce Website Requirements Checklist Before Development

A complete pre-development requirements checklist for planning an e-commerce website, estimating it accurately, testing it properly and operating it after launch.

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E-Commerce Platform Selection Guide for Small Businesses
E-commerce17 min read

E-Commerce Platform Selection Guide for Small Businesses

A practical framework for small businesses comparing hosted, self-hosted, marketplace and custom commerce options by requirements, risk, operating capacity and total cost of ownership.

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E-Commerce Migration Testing: Prelaunch and Postlaunch Checklist
E-commerce22 min read

E-Commerce Migration Testing: Prelaunch and Postlaunch Checklist

A practical prelaunch and postlaunch testing checklist for e-commerce migrations covering catalog data, SEO, redirects, checkout, payments, analytics and operations.

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E-Commerce Checkout Optimization: A Practical CRO Guide
E-commerce24 min read

E-Commerce Checkout Optimization: A Practical CRO Guide

A practical checkout CRO framework for finding friction, fixing payment and form issues, improving accessibility, and measuring conversion without guessing.

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E-Commerce Analytics Setup: GA4 Events and Revenue Validation
E-commerce19 min read

E-Commerce Analytics Setup: GA4 Events and Revenue Validation

A practical GA4 e-commerce analytics setup guide for tracking product discovery, checkout, purchases, refunds and revenue accuracy without duplicate data.

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eBay Product Research: Demand and Sell-Through Guide
E-commerce15 min read

eBay Product Research: Demand and Sell-Through Guide

A practical eBay product-research workflow covering Product Research filters, comparable sold listings, sell-through calculations, competition, pricing, profit, sourcing and validation.

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eBay Item Specifics and Product Identifiers Guide
E-commerce14 min read

eBay Item Specifics and Product Identifiers Guide

A complete eBay structured-data guide covering categories, required and recommended item specifics, product identifiers, catalog matching, variations, condition and bulk repair.

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Depop Pricing Strategy: Fees, Offers and Profit
E-commerce13 min read

Depop Pricing Strategy: Fees, Offers and Profit

A practical Depop pricing system covering market research, location-based fees, buyer costs, offers, discounts, bundles, shipping, boosting, returns and contribution.

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Cross-Listing Inventory Management Without Overselling
E-commerce15 min read

Cross-Listing Inventory Management Without Overselling

A practical cross-listing inventory architecture covering canonical SKUs, stock states, reservations, marketplace mappings, order events, synchronization, reconciliation and recovery.

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Depop Selling Guide: Searchable Listings That Convert
E-commerce14 min read

Depop Selling Guide: Searchable Listings That Convert

A practical Depop selling guide covering searchable descriptions, attributes, measurements, condition, original photos, hashtags, pricing, shipping, and safety.

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Bonanza Selling Guide: Safe eBay and Etsy Cross-Listing
E-commerce18 min read

Bonanza Selling Guide: Safe eBay and Etsy Cross-Listing

A practical Bonanza seller guide covering booth setup, current fees, eBay and Etsy imports, listing quality, inventory synchronization, pricing, shipping, fulfillment, advertising, and channel measurement.

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Selling on Wish Marketplace: Complete Merchant Guide
E-commerce18 min read

Selling on Wish Marketplace: Complete Merchant Guide

A practical Wish merchant guide covering eligibility, verification, product compliance, accurate listings, unit economics, fulfillment, tracking, customer experience, integrations, and performance monitoring.

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WooCommerce to Shopify Migration: SEO-Safe Checklist
E-commerce16 min read

WooCommerce to Shopify Migration: SEO-Safe Checklist

A complete WooCommerce-to-Shopify migration runbook covering data discovery, product mapping, URL redirects, SEO preservation, integrations, testing, launch, and monitoring.

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Hostinger Website Builder E-Commerce: Complete Store Guide
E-commerce19 min read

Hostinger Website Builder E-Commerce: Complete Store Guide

An evidence-based guide to evaluating, building, testing, and operating a Hostinger Website Builder store, including products, payments, shipping, tax, SEO, analytics, limitations, and migration risk.

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