SEO & Marketing
Technical SEO, local SEO, content marketing, GSC, and analytics.
This section covers technical seo, local seo, content marketing, gsc, and analytics. Articles are written for businesses in the US, UK and EU, with practical steps you can implement immediately.
What you'll find here
- →Step-by-step implementation guides
- →Checklists and practical templates
- →Actionable strategies you can apply directly
Content stats
- →86 published articles
- →Updated regularly with new content
- →Written by Anushka Dahanayake

Category Landing Page Copy Guide for Online Stores
A practical guide to writing useful copy for e-commerce category and collection pages.
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WooCommerce SEO Setup Checklist for New Stores
A practical WooCommerce SEO setup checklist for new WordPress stores.
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Shopify SEO Setup Checklist for New Stores
A practical Shopify SEO setup checklist for new stores preparing organic visibility.
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Marketing Tracking Setup Guide for Paid Campaigns
A practical guide to campaign tracking for businesses running paid ads or lead generation.
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Marketplace Review and Trust Signal Guide
A practical guide to marketplace trust signals that help buyers feel safer before ordering.
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How to Adapt a Master Product Description Across Marketplaces
Keep product facts consistent while adapting titles, attributes, variants and descriptions to each sales channel's requirements.
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Pinterest and WooCommerce Strategy Guide
A practical guide to using Pinterest traffic with WooCommerce product and category pages.
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Pinterest and Shopify Strategy Guide
A practical guide to using Pinterest alongside a Shopify store for discovery and sales support.
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Pinterest Product Pin Optimization Guide
A practical guide to making Pinterest product pins clearer, more searchable and more useful for shoppers.
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